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Shopify variant limits

Shopify stores have a limit of 50,000 variants. If you exceed this limit, you can only add a maximum of 1,000 variants per day. To upload unlimited variants, you need to upgrade your account to the Shopify Plus plan. Please note that this limit is unrelated to the Zonify app.

Screenshot from Shopify Help Center -> https://d.pr/i/6TC65i

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